Pricing

Start free. Pay for what you actually send.

No commission on your brand deals, no cut of your sales, no per-DM fee on top of the plan. Run out of anything and you can top up with credits that never expire.

Meta-approved appNo commission · Cancel any time

Free

Everything you need to start replying automatically.

₹0/forever

  • 1,000 DM & comment credits a month
  • 1 Instagram account
  • 20 invoice credits a month
  • 2 AI Studio credits a month
  • Unlimited Auto DM flows and keywords
  • Comment, story reply and story mention triggers
  • Instagram analytics and Auto DM reports
  • No commission on anything you earn
Start free
Most popular

Pro

For creators who reply at scale and get paid for it.

₹99/month

  • 30,000 DM & comment credits a month
  • 2 Instagram accounts
  • 50 invoice credits a month
  • 20 AI Studio credits a month
  • Everything in Free
  • AI writes your flows in 11 Indian languages
  • GST invoices with PDF and shareable links
  • Top up anything you run out of — credits never expire
Go Pro
AI included

Business

Full AI studio and the headroom for a viral month.

₹499/month

  • 3,00,000 DM & comment credits a month
  • 5 Instagram accounts
  • 200 invoice credits a month
  • 50 AI Studio credits a month
  • Everything in Pro
  • AI Studio: virtual try-on, avatars and tutorials
  • AI insights reports on your account
  • Per-flow performance analytics
Go Business

One credit, one thing done

Everything the product does for you costs exactly one credit. There is no bundle to decode and no per-message pricing that changes with volume.

1 auto DM = 1 DM credit
1 comment reply = 1 DM credit
1 invoice = 1 invoice credit
1 AI try-on = 1 AI creditonly when it succeeds

Top up any time

Your plan gives you a fresh allowance every month. Credits you buy on top are yours for good — they sit behind the monthly allowance and are only touched once it runs out, so a quiet month never costs you anything you paid for.

DM & comment credits

For auto DMs and comment replies.

10030,000
DM & comment credits
Best value20070,000
DM & comment credits

invoice credits

For GST invoices with PDFs and shareable links.

50100
invoice credits
Best value100300
invoice credits

AI Studio credits

For try-ons, avatars and AI tutorials.

300100
AI Studio credits
Best value500200
AI Studio credits

Credits you buy never expire. Credits included with your plan reset each month, and the monthly ones are always spent first — so a pack you bought in March is still there in December.

Side by side

 FreeProBusiness
Instagram accounts125
DM & comment credits a month1,00030,0003,00,000
Invoice credits a month2050200
AI Studio credits a month22050
Auto DM flowsUnlimitedUnlimitedUnlimited
Commission on your earningsNoneNoneNone
Top up with credit packsYesYesYes

Questions people actually ask

What happens when I run out of credits?

Your automations pause until the next monthly reset, or until you top up. Nothing is deleted and no flow is switched off — it picks straight back up.

Do the credits I buy expire?

No. Purchased credits are yours permanently. Your plan's monthly allowance is always spent first, so the credits you paid for are the last to be used.

Can I switch between monthly and yearly?

Yes. Moving to yearly starts a new term and the days left on your current one are added to it, so you never lose time you have paid for.

Do you take a commission on my brand deals?

No. What you invoice is what you keep. The plan is the whole cost of using Instoly.

Can I cancel?

Any time, from your dashboard. You keep access until the end of the period you have already paid for, and any credits you bought stay with your account.

Can I use more than one Instagram account?

Yes — 2 on Pro and 5 on Business. They share one pool of credits rather than each having their own, so you are never paying for an allowance sitting idle on a second account.